Dream Clients: How to identify and contact them with The Design Trust
Friday19 May 2023 |1:30-4pm | £20 for Maker-Members/£40 for Non Maker-Members
This workshop will focus on identifying your potential trade and consumer clients, how to create a database/contact list and how to approach your potential clients professionally. In this session we will work on:Who are your dream clients actually? Get clarity on who your clients really are and use the 5 client questions to get to know them in more depth.
How to identify your dream clients - as groups and individually. Why identifying consumers and trade clients is very different.
Why creating a database is one of the most important marketing tasks for makers, especially if you want to sell to trade. How to start a database, which software to use, how to find contact details and add them legally
How to approach your potential clients creatively and confidently and stay in touch with existing clients too!
This is a practical marketing workshop for both new emerging designer-makers and creatives, and more established creatives who want to improve their marketing skills and client knowledge and target the right clients and stay in touch.
